Case Study

Web Design & Development

Client : Artsbel

Transforming An Outdated Art Website To A Modern And User-Friendly Platform

About Artsbel

Artsbel is one of the renowned online platforms that specializes in selling a range of contemporary art collections, accessories, books and magazines. They also provide training and coaching to art enthusiasts through meticulously prepared workshops, classes, and art events. It’s an excellent platform for children and adults to purchase stunning canvases, learn artwork, and be a part of the community of artists. Additionally, they host podcasts on engaging topics in art.

Transforming An Outdated Art Website To A Modern And User-Friendly Platform

Challenges

The old website of Artsbel lacked clarity in conveying its brand message to the broader audience.
The website was not mobile-friendly, and there was a significant drop in user visits.
The design was vague and outdated with overwhelming text.
Product placements were disoriented, and there were no separate sections for each service.
The site was not user-friendly, as it lacked the most crucial elements and design aesthetics.
The page loading speed was another critical issue that resulted in low search engine ranking and traffic.

Our Solution

As soon as we got this project, our team of skilled UI/UX designers and web developers sprang into action to study and understand the nature of the client’s business. Eventually, we came up with a stunning website that truly reflected our client’s vision and creative aspects. Plus, the product pages were optimized for search engines to perform better and receive more orders.

Home Page

We designed a stunning home page with a hero header that reflects the client’s vision. By strategically placing the call-to-action below the header, there is a great chance for users to explore the client’s popular products.

We have listed the latest products of the client on the Home Page for the users to purchase them immediately.

Here is the Artsbel Gallery section on the home page that helps the users to explore the popular products of the client.

Product Page

We have used a simple and clean design for the product to enable the visitors to easily place the order and proceed to the checkout page.

There are separate pages for Books, Art Classes, Craft, Podcast, Library, Blogs, Contact Us and more.

The Results

This easy-to-navigate website increased user visits and engagement rate. As a result, there have been consistent sales with the rapid reduction in drop out cases. We have designed a SEO-friendly website that will improve the search engine rankings within a few weeks. Plus, the new backend will enable the client to update any page with just a few clicks.

Get A Beautiful & User-Friendly Website For Your Business

Crafting a standout website that captivates customers is just the beginning of building your business. Our approach focuses on accurately portraying your key metrics and presenting your brand as a trusted authority in your industry. Let us help you create a website that not only meets but exceeds your customers' expectations.

Casestudy