What Our Website Health Check Revealed
Our deep diagnostic checkup found several critical backend issues that were slowing the site down and confusing search engines:
- 15,800+ Misdirected Internal Links: Instead of taking users straight to a page, thousands of links were taking unnecessarily long, roundabout routes.
- 1,152+ Indexing Issues Identified: A large number of pages had thin content or were incorrectly set to
noindex, sending conflicting signals that made it difficult for Google to crawl and prioritize the right content.
- 1,225 Security Protocol Issues: Simple links and images were accidentally using old, unsecure connections instead of safe ones.
- 2,329 Leftover Test Links: Old links from a private testing version of the website were accidentally left behind in the live system.
- 930+ Cluttered Tracking Links: Long, messy website links created by sorting filters were confusing search engines and creating accidental duplicates.
- Automated Feed Glitches: The backend news feeds were misconfigured, causing search engines to look at raw computer code instead of actual articles.
- 44 Broken Dead Ends: Prospective clients and search bots were hitting frustrating "Page Not Found" errors.
- Slow Loading Times: Heavy files and messy scripts were causing the website to lag on both phones and computers.
How We Fixed It
Streamlining Internal Links
The Problem: Over 15,800 links on the site were forcing search engines to go through slow, unnecessary automatic detours.
The Impact: This wasted a lot of search engine energy and slowed down how quickly pages loaded.
Our Solution: We cleaned up the backend database so every single link now sends users and search bots straight to the correct page instantly.
The Result: No more slow detours—links now open immediately.
Securing Every Connection
The Problem: There were over 1,200 old links and images using unencrypted connections.
The Impact: This can trigger security warnings in internet browsers, which scares away potential clients.
Our Solution: We updated every single link to ensure the entire website uses a highly secure, modern connection.
Cleaning Up Leftover Test Links
The Problem: More than 2,300 links were still pointing back to an old, hidden "test layout" used during development.
The Impact: Search engine bots were getting distracted by private test pages instead of looking at the real live website.
Our Solution: We swept the entire database and safely pointed all of those old links back to the live, public website.
Removing Link Clutter
The Problem: The site generated over 930 messy, repetitive links based on minor user choices like sorting or filtering information.
The Impact: Google was wasting time reading hundreds of identical variations of the exact same pages.
Our Solution: We told search engines exactly which version of a page matters, filtering out the unnecessary clutter.
Fixing News Feeds
The Problem: Raw background feeds were accidentally showing up directly in search engine results.
The Impact: It looked cluttered and unprofessional to see raw computer files instead of beautifully formatted web pages.
Our Solution: We adjusted the backend code so search engines only index actual, client-ready content.
Fixing Dead Ends
The Problem: The website had 44 completely broken links that led to dead ends.
The Impact: It's frustrating for users who want legal help, and it makes the website look unmaintained to Google.
Our Solution: We tracked down every single dead link and re-routed them to highly relevant, active legal resource pages.
Organizing the Site Hierarchy
The Problem: Important pages were poorly connected and didn't use clear text to describe where links were taking people.
The Impact: Search engines struggled to realize which pages were the most important services offered by the firm.
Our Solution: We restructured how pages link to one another across all 1,100+ pages, using clear, descriptive text so it's incredibly easy to navigate.
Speeding Up the Website
The Problem: Heavy background code and unoptimized files made the pages slow to open on phones and computers.
The Impact: Slow websites cause impatient visitors to leave and look somewhere else.
Our Solution: We compressed images, cleaned up messy code, and turned on smart caching to make the entire website load lightning-fast.
