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  • Branding Vs. Positioning Is There A Difference And Why Does It Matter?

    Branding Vs. Positioning Is There A Difference And Why Does It Matter?

    Want to know what makes branding different from brand positioning? You’ve heard of "branding," but "brand positioning" may not be as familiar. Now, if you're throwing yourself into a market with tons of different choices for every product or service getting your branding and position strategy right matters a bunch. (If you want to shift your brand up a gear,…

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  • How To Create A Successful Social Media Branding Strategy?

    How To Create A Successful Social Media Branding Strategy?

    Once upon a time, brands focused on print publications, television commercials, and newsletter updates. However, with social media's emergence, corporations discovered fresh paths to engage with folks out there. A brand ain't a funky logo or a cool color scheme—it's the vibes your clients get with each click or chat. As the leading digital marketing company in Nagercoil, we aim…

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  • What Is The Right Blog Post Length?

    What Is The Right Blog Post Length?

    Ever since search engines came into being, the question of how long a perfect blog post designed for search engine optimization should be has been a subject of much concern. However, it is basically dependent on two main factors; the subject matter and the purpose of the searcher. Different topics require different levels of detail. For example, a blog post…

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  • How To Accommodate Digital Marketing Strategy For Local Events & Seasons

    How To Accommodate Digital Marketing Strategy For Local Events & Seasons

    Do you own a local business and want to increase its online presence? Then you must demonstrate your business’s local relevance to search engines. Top digital marketing agencies in India say that local events and seasonal campaigns offer a unique opportunity to develop content that mirrors your business’s E-E-A-T (experience, expertise, authoritativeness, and trustworthiness), which are important factors in Google's…

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  • Why Your Content Isn’t Working? Here are 5 Reasons

    Why Your Content Isn’t Working? Here are 5 Reasons

    Are you putting in too much effort, and still your content failing to rank? It’s time to re-think your content strategy! This article discusses the most common reasons why your content isn’t working, and how you can improve it. Your Content Isn’t Fresh You’ll have a tough time cracking the top positions of Google if your content has nothing new…

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